



Positively Confidential:
The Ultimate Business Confidentiality How-to Guide
Positively Confidential: 10 Proven Steps to Protecting Confidential Information, Private Data, and Intellectual Property in Today’s Interactive Business World.
by Naomi Fine, Esq.
ISBN: 978-0-9800268-0-1
Reasonable Measures Publishing
Paperback, 336 pages, 6" x9", $29.95 U.S.
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Positively Confidential helps organizations nurture an ecosystem that builds trust, supports collaboration, and fosters intellectual property development. The result: profitability, industry leadership, and brand enhancement.
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Do you struggle to teach your company's diverse staff the right balance between sharing and protecting sensitive business information? Do you worry that trusted insiders may take valuable business information without even knowing they may be stealing trade secrets?
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Do you fear that a careless employee may violate privacy laws and cause an embarrassing data breach? Are you insecure about your company's proof that it takes reasonable efforts to protect its trade secrets?
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If you are experiencing any of these problems, you are not alone. Most organizations don't have the tools to motivate and engage all stakeholders in a positive, easy, and effective process to safeguard confidential business information, protect trade secrets, and secure private data.
Absent these practices, the organization misses opportunities to strengthen its intellectual property portfolio, efficiently meet legal compliance requirements, and enhance its reputation. Without a positively confidential ecosystem, companies pay a high price, as collaboration, trust, profitability, and competitiveness erode.
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It doesn't have to be this way. In Positively Confidential, Naomi Fine, Esq., draws on her extensive experience as Pro-Tec Data’s CEO and as an expert witness in high-profile trade secret litigation to present a ten-step process that will motivate and educate every reader to protect their organization's confidential business information, private data, trade secrets, and intellectual property. The ten steps are a roadmap to creating a positively confidential ecosystem.
Investing in Positively Confidential for all your company's stakeholders—employees, contractors, customers, suppliers, business partners, and other business colleagues—delivers immediate benefits:
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Provides proof that your company takes reasonable measures to protect trade secrets and personally identifiable information
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Helps you and your company avoid trade secret litigation
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Enables compliance with privacy, data protection, and information security obligations imposed by laws, contracts, and company policies
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Strengthens your company's intellectual property
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Boosts your organization's reputation
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Improves talent recruiting
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Increases your company’s information advantages
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Filled with practical tools and detailed examples, Positively Confidential helps you make safeguarding confidential information, protecting trade secrets, securing private data, and nurturing intellectual property development a potent edge for your company.
Training and Keynote Speaker on How to Protect Information
Positively Confidential Keynote Presentations, Executive Briefings and Training
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View the video from Naomi Fine on Vimeo
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1. Executive Briefings: Naomi Fine, Esq., the leading expert on positive confidentiality, enlightens senior management to the winning advantages of a Positively Confidential organizational ecosystem. Engage executives in safeguarding confidential information, protecting trade secrets, and securing private data to build trust, support collaboration, and foster intellectual property development. Click here to learn more.
2. Employee Training: Employee training, based on the ten-step process described in Positively Confidential motivates and engages all stakeholders in a positive, easy, and effective process to safeguard confidential information, protect trade secrets, and secure private data. Click here to learn more.
3. Keynote Presentations: Naomi Fine, Esq., the leading expert on positive confidentiality, enlightens her audiences to the winning advantages of a Positively Confidential organizational ecosystem. Inspire leaders and individual contributors to safeguard confidential information, protect trade secrets, and secure private data to build trust, support collaboration, and foster intellectual property development. Click here to learn more.
Positively Confidential: 10 Proven Steps to Protecting Confidential Information, Private Data, and Intellectual Property in Today’s Interactive Business World, by Naomi Fine, Esq.
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Purchase the book
Order your copy of Positively Confidential here:
Positively Confidential is also available on Amazon.com


10 Proven Steps to Information Protection
Positively Confidential presents the essential elements of each stakeholder’s responsibilities to protect confidential business information, trade secrets, and private data, synthesized into these ten easy-to-apply steps:
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Know why protecting information matters.
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Understand the risks of not protecting information.
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Identify the information you need to protect.
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Make it clear that confidential information is indeed confidential.
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Determine your need to reveal before you share confidential information.
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Limit confidential information exposure.
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Apply digital security basics.
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Construct the appropriate precautionary force field.
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Fulfill confidentiality obligations to others.
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Support your company’s information protection ecosystem.
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Each of these ten steps is explained in its own chapter, structured to highlight the core points, and reinforced with takeaways and a spot quiz that underscore its essential elements. The afterword compiles all ten steps and takeaways. An answer key is provided in an appendix.
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By applying the ten steps in the book Positively Confidential, the reader will:
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Protect your organization’s valuable information and contribute to complying with privacy law, contract, and policy information security requirements.
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Make smart decisions about sharing information while engaging with business associates, using social media, transmitting information with the latest digital gadgets and online services, or encountering scams.
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Position your organization to make confidential information available strategically and safely.
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Minimize the likelihood of causing or being an accomplice to a confidentiality breach.
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Help your firm capitalize on its intellectual property and create new revenue streams.
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Positively Confidential guides the reader to protect information and share it under the right circumstances. Readers who apply the ten steps reap rewards for themselves and their organization. Buying the book for all company stakeholders helps keep you and your company out of trouble while enabling individual and organizational prosperity.
For The Media
Book about How to Protect Trade Secrets
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Positively Confidential: 10 Proven Steps to Protecting Confidential Information, Private Data, and Intellectual Property in Today’s Interactive Business World
by Naomi Fine, Esq.
ISBN: 978-0-9800268-0-1
Reasonable Measures Publishing
Paperback, 336 pages, 6" x9", $29.95 U.S.
​
Positively Confidential helps organizations nurture an ecosystem that builds trust, supports collaboration, and fosters intellectual property development. The result: profitability, industry leadership, and brand enhancement.
Many companies struggle to teach their diverse staffs the right balance between sharing and protecting sensitive business information. Senior management worries that trusted insiders may take valuable information without even knowing they are stealing trade secrets or violating privacy laws. And, if a company cannot prove that it took reasonable efforts to protect its stolen information, their trade secret case will be lost.
Most organizations don't have the tools to motivate and engage stakeholders in a positive, easy, and effective process to safeguard confidential information, protect trade secrets, and secure private data. Weak or inconsistent information protection diminishes intellectual property, undermines legal compliance, and tarnishes the organization's reputation. Without a positively confidential ecosystem, companies pay a high price—as collaboration, trust, profitability and competitiveness erode.
It doesn't have to be this way. The book, Positively Confidential, is an inexpensive and effective tool to inspire everyone with access to business information to respect and protect its value. Naomi Fine, Esq., draws on her extensive experience as Pro-Tec Data’s CEO, and as an expert witness in high-profile trade secret litigation, to present a ten-step process to make it easy for anyone to appropriately protect confidential business information, private data and trade secrets. The ten steps offer a roadmap to creating a positively confidential ecosystem.
Filled with powerful tools and detailed examples, Positively Confidential helps an organization make safeguarding confidential information, protecting trade secrets, securing private data, and nurturing intellectual property development a potent edge for their company.
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